Shelf Planning

Exceed shoppers’ expectations

Address physical space constraints, merchandising strategy, and local customer needs, to delight shoppers and provide efficient layouts

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Shelf planning innovation fuels shopper satisfaction

Shelf planning case study

AWG’s partnership with SymphonyAI optimizes shelf planning, enhances shopper satisfaction, and boosts profitability.

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Seamlessly create custom shelf layouts for satisfying shopper experiences and optimal operational outcomes

Automated, easy, and customized planograms

Ensure consistent and localized experiences for customers at every shelf with automated built-in features that swiftly process crucial data to generate customized shelf plans for each store.

Flexible planogramming tools

Maximize customer engagement and create appeling shelf sets with 3D planogram visualizions that allow you to try out multiple fixtures and product position settings.

Full organization visibility

Strengthen collaboration on planogram changes in real-time, on any device – delivering the critical visibility the entire organization requires, from HQ to the field.

Analyze and share shelf planning data with ease

Streamline category reviews through robust planogram data analysis and shareable, customizable reporting.

Import-Export planograms

Import and export planograms in multiple file formats, and build customized output reports like item add-delete, shelf detail with barcode, and planogram split by bays per page. A new mirrored POG report further simplifies analysis and drives insights and quicker decision making.

Metrics-driven planograms

Create custom templates like space by brand, sales, and lost sales for planogram review, analysis, as well as collaboration with CPGs. Seamlessly apply business rules to ensure planograms reflect your strategy and guardrails.

Shelf planning analysis report screenshot

Planogram multi-tasking

Compare and contrast while working on two planograms in parallel with the panel view mode to drive more efficient decisions. Take advantage of new shortcuts and new cart and shelf product count fields, further simplifying the everyday multi-tasking.

Multi-position and fixture edit

Leverage the ability to move, rearrange, and update properties of multiple product positions and standard shelf fixtures on a planogram with minimal clicks. Easily access fixture and product libraries to use in planograms and peg libraries for fixtures like slotwalls, crossbars, and pegboards. New cart and shelf product count fields simply processes, while ‘drag and drop’ drives incremental performance improvements to everyday processes.