What is FAST? Free Ad-Supported Streaming Television (FAST) is an OTT content distribution model where users get free access to linear television channels via the Internet and revenue is generated by delivering targeted advertisements to users as part of the viewing experience. Why is FAST Important? Free ad-supported streaming TV (FAST) is a relatively new […]
What are Licensing Agreements? Licensing agreements are binding legal contracts that define content licensing relationships between content owners (licensors) and content distributors (licensees). The terms and conditions of a licensing agreement stipulate how and where media assets can be distributed, and what compensation (royalty or revenue share payments) the licensor will receive. How Do […]
What is a MVPD? A Multiple Video Programming Distributor (MVPD) is a media distribution company that provides multiple television channels as part of a subscription-based Pay TV service. MVPDs are defined in the Telecommunications act of 1996 as “a cable operator, a multichannel multipoint distribution service, a direct broadcast satellite service, or a television receive-only […]
Over The Top (OTT) is a media distribution model whereby television, film, and/or video content is streamed directly to viewers over the Internet, sidestepping traditional distribution channels like broadcast, cable, and satellite TV providers. Why is OTT Important? OTT media services began to emerge in the mid-2000s, as innovations like broadband Internet and cloud computing […]
What is Pay TV? Pay TV is a content distribution model where viewers pay a subscription to access video content from a traditional multichannel television service. Pay TV requires proprietary equipment and video content is presented in a linear format. Traditional cable and satellite television services are both examples of subscription-based Pay TV. Pay TV […]
What is PVOD? Premium Video on Demand (PVOD) is an over-the-top (OTT) media distribution model where Subscription Video on Demand (SVOD) subscribers pay a one-time fee (in addition to their monthly subscription dues) for early access to stream new premium content, especially highly-anticipated or high-budget films. Why is PVOD Important? With the arrival of the COVID-19 pandemic, […]
What is a retransmission fee? Retransmission fees are the fees that cable and satellite television providers in the United States pay to compensate over-the-air television networks for the rights to re-transmit their broadcast signals to a Pay TV audience. Retransmission fees have become an increasingly important source of revenue for traditional television networks who have […]
Subscriber churn refers to customers ending their subscription to a video service provider. For subscription-based media companies, finding ways to reduce customer churn rate is usually a top priority. Relevant blog posts: 3 Ways to Solve OTT Subscriber Churn It’s Time to Close the Door on Churn Subscriber Retention is a Team Sport
What is SVOD? Subscription Video on Demand (SVOD) is an OTT media distribution model where audiences pay a monthly or annual recurring subscription fee to access video content on an on-demand basis. The most popular SVOD platforms are Netflix (270m), Amazon Prime Video (220m), Disney+ (154m), Apple TV+ (96m), Max (73m), and Paramount+ (71m). Why is SVOD […]
What is Transactional Video on Demand (TVOD)? Transactional Video on Demand (TVOD) is an over the top (OTT) media distribution model where consumers can pay a one-time fee to either rent or buy a piece of digital content. TVOD transactions may be divided into two categories: Electronic Sell-Through (EST): consumers pay a one-time fee for permanent access […]